Shop

From 2009 to 2012: Awareness campaign in partnership with ECPAT and THE BODY SHOP stores. From 2009 to 2012, SAMILIA, ECPAT International, and THE BODY SHOP joined forces in an international campaign against the trafficking of minors for sexual purposes. This campaign, which aimed to raise public awareness of the scale of this phenomenon, also raised funds for the development of various prevention projects, such as the prevention project in Romania initially developed in partnership with ECPAT, and mobilized governments to initiate policy changes to better prevent and combat this unacceptable crime.

October 18th was chosen in 2007 by the European Commission as the “European Day against Human Trafficking.” On October 18, 2008, the Samilia Foundation, in collaboration with key Belgian organizations fighting human trafficking, jointly launched a major national awareness campaign, “Human Trafficking. Don’t Turn a Blind Eye,” to coincide with the second edition of this European Day. The campaign’s objective was to put the plight of human trafficking victims back on the political agenda. For this campaign, a short film entitled “10 Minutes” was specially produced by filmmaker Jorge Leon. This powerful short film is based on the transcript of a young woman’s testimony as a victim of prostitution exploited by a criminal network.