On October 17, 2015, we will distribute 10,000 bags in 10 Delhaize stores to raise consumer awareness and encourage ethical shopping that respects human rights at every level of the production chain.
Delhaize has joined the European project led by Samilia and, together with Samilia and Not For Sale—our main partner in this initiative—is developing tools that will be useful for other companies wishing to move toward a more ethical value chain.
Other companies are joining us as well. Interparking, VPK Packaging, and Vlerick Group are all part of the European project and will take part in a brainstorming conference on corporate engagement in the fight against trafficking, to be held in Bucharest in October 2015.
